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EDU Interactive – Higher education takes a higher form of marketing

EDU Interactive and Castle Advertising continue staff expansion with new hires, Caroline Tall and Raquel Rodriguez, Account/Media Coordinators

July 1st, 2008 | Written by Maybritt Haeling

EDU Interactive and Castle Advertising Hire New Account/Media Coordinators

San Diego, CA, July 1, 2008 — Castle Advertising and EDU Interactive, the interactive division of Castle Advertising, recently announced the expansion of its growing staff with the hiring of Caroline Tall and Raquel Rodriguez.

Caroline Tall recently graduated from the University of San Diego in May ‘08 with a degree in Communication Studies and minor in Business Administration. Raquel Rodriguez earned a major in journalism with a minor in marketing from California State University, Chico and graduated in May ‘08 as well. They will both assist the account and media teams on various accounts for both Castle Advertising and EDU Interactive.

About Castle Advertising
Castle Advertising is a full service advertising agency located in the Historic District of Golden Hill, San Diego. For more information about Castle Advertising, visit www.castlead.com.

About EDU Interactive
EDU Interactive is an enrollment marketing and interactive lead generation company that is jointly owned and managed by Castle Advertising, a full-service agency in San Diego, CA, and Barker Educational Services Team, an enrollment consulting services company based in Scottsdale, AZ. Find out more about EDU Interactive at www.eduinteractive.com.

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EDU Interactive Continues Staff Expansion With New Hires Tim Browning and Bill Scott

March 20th, 2008 | Written by Maybritt Haeling

San Diego, CA, March 20, 2008 — EDU Interactive, the interactive division of Castle Advertising, recently announced the expansion of its growing staff with the hiring of Tim Browning and Bill Scott.

Tim Browning will serve as Chief Operating Officer of EDU Interactive. Tim comes to EDU with a wealth of experience from his employment at Apollo Group. “We have known Tim for years due to our working relationship with Apollo Group and we are very excited to have him join our team,” said Bob Barker, co-owner of EDU Interactive.

Bill Scott was hired as Search Engine Marketing Specialist for EDU Interactive. Bill has been specializing in web analytics since 1996 and has proven himself as an expert at developing and implementing Internet marketing strategies and search engine optimization for clients. “Bill’s hire will allow EDU Interactive to continue to strengthen its force in the interactive world,” said David Castle, co-owner of EDU Interactive.

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EDU Interactive hires new Interactive Designer, Dru Kelly.

February 25th, 2008 | Written by Maybritt Haeling

EDU Interactive hires new Interactive Designer, Dru Kelly.

San Diego, CA, February 25, 2008 —EDU Interactive recently hired Dru Kelly as their new Interactive Designer. Dru is responsible for the layout, visual appearance and usability of websites and all online creative development for EDU Interactive. He will produce and maintain various websites and contribute to the overall web communication strategies and special projects for the agency.

“Dru has over 5 years of web design experience and will be an exceptional addition to our team,” said David Castle, owner of EDU Interactive. “His expertise and adeptness in web design will continue to enhance the level of capabilities and services we can offer our new and existing clients.”

About EDU Interactive
EDU Interactive is an enrollment marketing and interactive lead generation company that is jointly owned and managed by Castle Advertising, a full-service agency in San Diego, CA, and Barker Educational Services Team, and enrollment consulting services company based in Scottsdale, AZ. EDU Interactive partners with schools to closely supervise all aspects of their advertising and marketing efforts and deliver the highest number of qualified leads at the lowest cost-per-enrollment and cost-per-start. EDU Interactive implements a cohesive strategy from generating interest to securing enrollment. It happens through a combination of traditional marketing and advertising strategies and EDU Interactive’s proprietary enrollment technologies.

Find out more about EDU Interactive at http://www.eduinteractive.com/.

 

EDU Interactive and EDU Degree Directory Media Coverage

January 9th, 2008 | Written by Maybritt Haeling

Visit the link below to check out the press that EDU Interactive received in San Diego Metropolitan’s January issue:
http://www.sandiegometro.com/2008/jan/education.php

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New Education Source for Busy Working Professionals

December 17th, 2007 | Written by Jenn Smith

In today’s competitive world, an advanced degree is more important than ever. Fortunately, there are more advanced ways to earn your degree, too. From online to on-campus to a hybrid of the two, you now have more options – and more opportunities.

According to the 2007 Post-Secondary Fact Book by Signal Hill, “Enrollment growth in the for-profit post-secondary market has strengthened over the past four quarters. Growth drivers for the post-secondary education sector include the movement towards a knowledge-based economy in which worker knowledge, whether general or specific, is increasingly important as a basis for economic competition, between individuals, between firms, and between countries.” Read the rest of this entry »

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