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	<title>EDU Interactive</title>
	<link>http://www.eduinteractive.com/blog</link>
	<description>Higher education takes a higher form of marketing...</description>
	<lastBuildDate>Tue, 01 Jul 2008 21:56:42 +0000</lastBuildDate>
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		<title>EDU Interactive and Castle Advertising continue staff expansion with new hires, Caroline Tall and Raquel Rodriguez, Account/Media Coordinators</title>
		<description>EDU Interactive and Castle Advertising Hire New Account/Media Coordinators

San Diego, CA, July 1, 2008 — Castle Advertising and EDU Interactive, the interactive division of Castle Advertising, recently announced the expansion of its growing staff with the hiring of Caroline Tall and Raquel Rodriguez.

Caroline Tall recently graduated from the University of ...</description>
		<link>http://www.eduinteractive.com/blog/press/edu-interactive-and-castle-advertising-continue-staff-expansion-with-new-hires-caroline-tall-and-raquel-rodriguez-accountmedia-coordinators/</link>
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		<title>Online Education: &#8220;Show Me The Money!</title>
		<description>It's amazing how many people remember this line from the 1996 movie "Jerry Maguire.'" That famous line was delivered by the actor Cuba Gooding, Jr. playing the part of Rod Tidwell - the point being that no matter what anybody said about his skill as an athlete, the most important ...</description>
		<link>http://www.eduinteractive.com/blog/marketing/online-education-show-me-the-money/</link>
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		<title>Online Student Lead Generation is an art form, not a science.</title>
		<description>It demands realistic expectations.

The power of the Internet has and is bringing about enormous changes in higher education.  This is especially true in driving the enrollment of new students.  Research has shown that nearly 82 percent of respondents to a special survey began their search for university degree ...</description>
		<link>http://www.eduinteractive.com/blog/advertising/online-student-lead-generation-is-an-art-form-not-a-science/</link>
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		<title>EDU Interactive Continues Staff Expansion With New Hires Tim Browning and Bill Scott</title>
		<description>San Diego, CA, March 20, 2008 --- EDU Interactive, the interactive division of Castle Advertising, recently announced the expansion of its growing staff with the hiring of Tim Browning and Bill Scott.  

Tim Browning will serve as Chief Operating Officer of EDU Interactive.  Tim comes to EDU with ...</description>
		<link>http://www.eduinteractive.com/blog/press/edu-interactive-continues-staff-expansion-with-new-hires-tim-browning-and-bill-scott/</link>
			</item>
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		<title>EDU Interactive hires new Interactive Designer, Dru Kelly.</title>
		<description>EDU Interactive hires new Interactive Designer, Dru Kelly.

San Diego, CA, February 25, 2008 ---EDU Interactive recently hired Dru Kelly as their new Interactive Designer.  Dru is responsible for the layout, visual appearance and usability of websites and all online creative development for EDU Interactive.  He will produce and ...</description>
		<link>http://www.eduinteractive.com/blog/marketing/edu-interactive-hires-new-interactive-designer-dru-kelly/</link>
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		<title>EDU Interactive and EDU Degree Directory Media Coverage</title>
		<description>Visit the link below to check out the press that EDU Interactive received in San Diego Metropolitan's January issue:
http://www.sandiegometro.com/2008/jan/education.php </description>
		<link>http://www.eduinteractive.com/blog/press/edu-interactive-and-edu-degree-directory-media-coverage/</link>
			</item>
	<item>
		<title>New Education Source for Busy Working Professionals</title>
		<description>In today's competitive world, an advanced degree is more important than ever. Fortunately, there are more advanced ways to earn your degree, too. From online to on-campus to a hybrid of the two, you now have more options – and more opportunities.


 
According to the 2007 Post-Secondary Fact Book by ...</description>
		<link>http://www.eduinteractive.com/blog/press/new-education-source-for-busy-working-professionals/</link>
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		<title>A Quick Conversion Does Not a Quality Lead Make</title>
		<description>In this industry you will find many people who say, “If a lead doesn’t convert within a certain window of time,” it is not a quality lead.  They might also allude to the phone number being wrong or email being bad as a sign of a lead not worth ...</description>
		<link>http://www.eduinteractive.com/blog/lead-generation/quality-leads-and-quick-conversions/</link>
			</item>
	<item>
		<title>What&#8217;s the 411 on Google 411?</title>
		<description>This year launched a new product that could potentially replace non-residential toll 411 calls.  Google's new telephone based information service is fast, user-friendly, and best of all, free. It can be accessed by dialing 1-800-GOOG-411.  The service lets you search for businesses by voice and will connect you ...</description>
		<link>http://www.eduinteractive.com/blog/online/google-411-review/</link>
			</item>
	<item>
		<title>The Curse of the Telemarketer</title>
		<description>My girlfriend and I get calls constantly; not because we’re popular but because we own credit cards, we applied for the super savers card at the local grocery store, we subscribe to magazines, we’ve ordered something online, etc.   Our information has been distributed and sold to the highest ...</description>
		<link>http://www.eduinteractive.com/blog/enrollment/the-curse-of-the-telemarketer/</link>
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