EDU Interactive and Castle Advertising Hire New Account/Media Coordinators
San Diego, CA, July 1, 2008 — Castle Advertising and EDU Interactive, the interactive division of Castle Advertising, recently announced the expansion of its growing staff with the hiring of Caroline Tall and Raquel Rodriguez.
Caroline Tall recently graduated from the University of San Diego in May ‘08 […]

It demands realistic expectations.
The power of the Internet has and is bringing about enormous changes in higher education. This is especially true in driving the enrollment of new students. Research has shown that nearly 82 percent of respondents to a special survey began their search for university degree and certificate programs by using […]

San Diego, CA, March 20, 2008 — EDU Interactive, the interactive division of Castle Advertising, recently announced the expansion of its growing staff with the hiring of Tim Browning and Bill Scott.
Tim Browning will serve as Chief Operating Officer of EDU Interactive. Tim comes to EDU with a wealth of experience from […]

EDU Interactive hires new Interactive Designer, Dru Kelly.
San Diego, CA, February 25, 2008 —EDU Interactive recently hired Dru Kelly as their new Interactive Designer. Dru is responsible for the layout, visual appearance and usability of websites and all online creative development for EDU Interactive. He will produce and maintain various websites and contribute […]

In today’s competitive world, an advanced degree is more important than ever. Fortunately, there are more advanced ways to earn your degree, too. From online to on-campus to a hybrid of the two, you now have more options – and more opportunities.

According to the 2007 Post-Secondary Fact Book by Signal Hill, “Enrollment growth in the […]

This year launched a new product that could potentially replace non-residential toll 411 calls. Google’s new telephone based information service is fast, user-friendly, and best of all, free. It can be accessed by dialing 1-800-GOOG-411. The service lets you search for businesses by voice and will connect you automatically if you so choose. […]

What is an API?
I am frequently questioned by my peers as to what exactly an API is… The acronym API stands for Application Programming Interface. An Application Programming Interface (API) in layman’s terms is simply an interface for allowing two different programs or systems to communicate. Note: API is also commonly called a 3rd-Party Integration […]

Is it a meaningless marketing buzzword? Or is it the new conventional wisdom? The term has become so widespread that some people use it, with no real understanding of just what it means. Perhaps that is because there isn’t an official definition for “Web 2.0” and it can mean radically different things to different people. […]

I had the opportunity to attend the Online Media, Marketing & Advertising Conference & Expo 2007 this year in New York. It was an excellent conference with great presentations and panel discussions on Video Trends, Media Fragmentation, Monetizing Content, Analytics / Reporting, Search Marketing / Optimization.
Is it right to give attribution to the […]